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Mastering the Discovery Phase

Event Date:

July 4, 2025

Event Time:

12:00 pm

Take this intensive workshop to equip yourself to plan Discovery Phases for mid-to-large scale digital initiatives. Jaime will kick off the workshop with a lecture providing an overview of the process. Next, participants will break into small teams to work together, discuss, and outline a Discovery Phase project plan and timeline based on real-world business requirements. Throughout the process, Jaime will be available to answer questions and provide feedback. By the end of the workshop you’ll feel more empowered to share your well-informed insights on strategic direction with both leadership and your internal teams.

What is covered

  • Get a broad understanding of current strategic techniques such as stakeholder interviews, UX benchmarking, ideation sessions, concept testing, and more.
  • Become familiar with the common workflows and deliverables you’ll be responsible for and how Gen AI can be leveraged.
  • Experience the process of scoping and writing a Discovery Phase project plan based on goals, resources, and time constraints.

Who should join

UX & Product Designers
Project & Product Managers
Service & Strategic Designers

The Workshop Facilitator: Jaime Levy

The Workshop Facilitator: Jaime Levy

Jaime Levy is an author and a pioneer in the creation of innovative digital products and services. The second edition of her best-selling O’Reilly Media book is called “UX Strategy: Product Strategy Techniques for Devising Innovative Digital Solutions“. The book presents a solid framework on the practice, which lies at the intersection of product design and business strategy.

 

Jaime has worked for Fortune 500 companies and award-winning agencies, leading the UX on projects in the entertainment, healthcare, finance, and technology sectors. She has taught product design and strategy courses and lectured at top universities including the University of Southern California, New York University, Royal College of Art, University of Applied Sciences Potsdam, and the University of Oxford. You can read more about her on Wikipedia and follow her on LinkedIn.

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Event FAQs

How will I get the links to the Zoom meeting and Figjam board for the workshop?

They both will be in the email you receive after you register along with a link to add it to your calendar.

Will I get a recording of the lecture/workshop or the lecture slides?

Jaime’s workshops are private and unrecorded to create an open space for participation. The true value lies in the live experience, making it essential to be present, engaged, and fully focused. The slides will be available on the FigJam board. Please make a copy of the board within 24 hours after the workshop concludes for future reference. 

What equipment will I need to participate in live online workshops?

You'll be streaming both video and audio to your computer while also communicating with other participants. To ensure a smooth experience, use a laptop or desktop rather than a tablet. You'll need a stable high-speed internet connection, speakers or headphones, a microphone, and a front-facing camera.

Need help convincing your boss? Show them this…

Jaime’s best selling book on Amazon (so they can see the number of 5-star reviews and what they say),

Jaime’s LinkedIn profile (so they can see her 35-years of industry experience, university-level teaching credentials, and UX Strategy services offerings that you too will be able to offer as a result of taking her workshops),

Jaime’s Wikipedia page (so they can see that she’s been a recognized software design pioneer from before the internet even had a web browser).

Event Schedule Details

  • Jul 04 - May 20

    11:00 pm - 03:08 pm
    $249.00 Enroll
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