0

Cart

UX Strategy for Devising AI Products | 1-Day Workshop in Oslo, Norway

Event Date:

April 23, 2026

Event Time:

12:00 pm

Event Location:

The Red Kross

THE POINT: For product designers and managers to succeed, they must speak business fluently. That means understanding how your company’s business strategy and product experience are interconnected. In this intensive workshop, you’ll gain the skills and vocabulary to inform product strategy.

LEARN THESE SKILLS:

• Craft clear problem statements and compelling value propositions

• Leverage proto-personas to structure effective customer interviews

• Conduct systematic competitive research and analysis

• Develop storyboards that drive prototype design for concept testing

THE AI PART: This new UX Strategy course is freshly centered on generative AI. Jaime’s proven UX Strategy content, workshopped worldwide for years, has been updated to integrate AI tools into the workflow wherever they enhance the process. Every project focuses on innovating with AI-powered solutions.

THE METHODOLOGY: UX Strategy is the essential first step before design or development starts. It shapes a validated vision by testing solutions with real customers to confirm market fit, using lightweight, evidence-based tactics that speed progress, secure stakeholder buy-in, and drive successful products.

JAIME’S BOOK: Jaime Levy is the author of the top-selling book “UX Strategy” (O’Reilly Media, 2nd edition), widely regarded as the definitive guide to user experience strategy. Translated into nine languages, the book explores the intersection of business strategy and product design through both practical and theoretical perspectives.

Workshop Agenda

Introductions/Kick-off

The Four Tenets of UX Strategy. Discovery Phase: Best Practices

Conducting Customer Discovery Interviews for Defining Value Propositions

LUNCH

Conducting Competitive Research, Benchmarking and Analysis

Storyboarding the Value Innovation for Rapid Prototyping

Who should join

UX & Product Designers who want to be more involved in strategy or become UX/Design Strategists

Project & Product Managers who need a better handle on overseeing the entire process

UX Researchers looking for new ways of getting strategic buy-in

Design Consultants that want to upgrade their skill sets and hourly rate

The Workshop Facilitator: Jaime Levy

The Workshop Facilitator: Jaime Levy

Jaime Levy is an author and a pioneer in the creation of innovative digital products and services. The second edition of her best-selling O’Reilly Media book is called “UX Strategy: Product Strategy Techniques for Devising Innovative Digital Solutions“. The book presents a solid framework on the practice, which lies at the intersection of product design and business strategy.

 

Jaime has worked for Fortune 500 companies and award-winning agencies, leading the UX on projects in the entertainment, healthcare, finance, and technology sectors. She has taught product design and strategy courses and lectured at top universities including the University of Southern California, New York University, Royal College of Art, University of Applied Sciences Potsdam, and the University of Oxford. You can read more about her on Wikipedia and follow her on LinkedIn.

Register Now:

Ticket Type: Ticket Price
Early Bird Ticket

Available until June 30, 2025

$600.00
Regular Ticket

You can add multiple tickets and enter attendee names during checkout

$800.00
Group Pass

Bring your team, five tickets for the price of four

$3,200.00

Extra Service:

UX Strategy Book (English Edition) $40.00
Quantity: Total

Event FAQs

Need help convincing your boss? Show them this…

Jaime’s best selling book on Amazon (so they can see the number of 5-star reviews and what they say),

Jaime’s LinkedIn profile (so they can see her 35-years of industry experience, university-level teaching credentials, and UX Strategy services offerings that you too will be able to offer as a result of taking her workshops),

Jaime’s Wikipedia page (so they can see that she’s been a recognized software design pioneer from before the internet even had a web browser).

What else comes with this workshop?

Lunch. And if you bring your copy of UX Strategy or buy one with your ticket, Jaime will autograph it!

How can I contact the organizer with any questions?

Contact Jaime using the form on this website.

Do I have to bring my printed ticket or email proof of purchase to the event?

Only if you your name is not on the ticket. Otherwise, your name will be checked at the door. That's it.

Do I need any equipment?

Having a laptop is highly recommended, but not required. You can work in teams of two on the exercises that require a laptop.

Event Location:

  • The Red Kross, Oslo , Norway

Event Schedule Details

  • Apr 23

    11:00 pm - 07:00 am
    $600.00 Enroll
Share This Event